Sofiia Oswald's profile

The VinylGrind | Brand Identity




The VinylGrind®
Brand identity project

"The VinylGrind - Where Music Meets Sip"

Concept Overview:
At The VinylGrind, we've crafted an environment that bridges the gap between analog and digital worlds, embracing the timeless allure of vinyl records while embracing modern sensibilities. Our cafe is not only a sanctuary for relishing handpicked tea blends and delectable treats but also a sanctuary for music connoisseurs to appreciate the artistry of vinyl records.

Signature Characters:
Vinyl Record in Headphones symbolizing the auditory journey awaiting our visitors, this character encapsulates the essence of The Vinyl Grind's unique blend of music and relaxation. Tea Cup in Record Player whimsical twist on tradition, the tea cup placed in lieu of a vinyl record adds a touch of surprise and creativity, embodying our commitment to crafting delightful experiences. Listening Record Player embodies the heart of our establishment, embodying the core experience of indulging in vinyl melodies while savoring the aroma of freshly brewed teas.

Our Vision:
Join us at The VinylGrind, where music meets sip, and immerse yourself in a world of timeless melodies, flavorful teas, and serene ambience. Whether you're seeking a moment of solitude, a memorable date, or a place to share your love for music and tea with kindred spirits, we invite you to step into our haven and let the vinyl melodies and aromatic teas transport you to a realm of sensory delight.


The VinylGrind | Brand Identity
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The VinylGrind | Brand Identity

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